Marketing for Therapists & Coaches Diploma Course

COURSE INFORMATION

Certified Course
Accredited Course
18 Modules
Study Group Access

 

 

ACCREDITATIONS

CMAQLSCPD
Marketing for Therapists & Coaches Diploma Course
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What Will You Learn?

The Marketing for Therapists & Coaches Diploma Course is for those who have set up a therapy or coaching business, or are about to, and love doing what they do, but are struggling to gain more clients, aren’t earning as much as they feel they could or would just like a guide to growing their business and becoming more successful.

Comprised of 18 easy-to-consume modules (along with an introduction from the course’s author about their own success story), the Marketing Diploma for Therapists & Coaches Course is designed to impart knowledge of core principles and practices that you can apply to your business straight away, whilst understanding how each component works to improve the success of your business.

This course has been written by someone who has been exactly where you are now and hasn’t just survived but thrived, from having to work every hour and labour over every pound to building a business that literally makes money while they sleep.

There are no secret formulas or tricks to this, just employing proven techniques, working smart, setting goals, setting up multiple income streams, and believing in your success. The Marketing for Therapists & Coaches Course will take you and your business where you want to be.

We give you tips on how to gain your first clients and spread the knowledge of your business from these clients, at very little cost.

The Marketing for Therapists & Coaches Diploma Course talks you through creating a clear vision statement for your business and putting an ethos and guidelines in place to ensure the business enjoys a great reputation that will encourage more clients.

Students learn what they need to understand about setting up, including how they will make a profit, the types of clients they wish to attract, and even the type and location of physical space they will work from. Something that comes before a business plan, is a business vision. We tell you what it is and why it is important to have this laid out clearly, and how this can aid the future of your business.

For clients to have a positive experience and get the most from their sessions with you, they need to be in a positive frame of mind.

Whether you are writing for your website, sending emails or creating blog content, you will need to be able to write in a way that sells your services but is not pushy or ‘salesy’. The course shows students how to use hypnotic writing in marketing messages to attract clients.

Of course, in the areas of therapy and coaching, the local community is an important place for your business to be marketed. We teach you how to appeal to various markets and the various ways in which you can let the local community know about your business and the services it offers.

Social media has taken the world by storm and as a tool for marketing your business it is an invaluable and cheap resource. We teach you the various options available, how to use them effectively, and how to build a good reputation on these platforms, as well as some rules to follow, to avoid pitfalls and ensure success.

The Marketing for Therapists & Coaches Diploma Course guides students through the opportunities available for creating multiple income streams from the expertise that you already have.

 

Course Syllabus

What will I learn on the course?

Certified Course
Accredited Course
  • Introduction: Living the Dream - You Have to Believe it’s Possible
  • Part 1: Word of mouth
  • Part 2: Referrals
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 1 Assessment
  • Part 1: How to Attract Clients and Promote Your Business
  • Part 2: Building trust and rapport
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 2 Assessment
  • Part 1:Getting started – will you make a profit?
  • Part 2: Who is your ideal client?
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 3 Assessment
  • Business Vision
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 4 Assessment
  • Creating SMART Goals
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 5 Assessment
  • Using Affirmations
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 6 Assessment
  • Part 1: Hypnotic Selling Techniques
  • Part 2: Hypnotic headlines for websites or print advertisement
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 7 Assessment
  • Websites
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 8 Assessment
  • Part 1: What are blogs all about?
  • Part 2: Creating your blog
  • Part 3: Online advertising
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 9 Assessment
  • Part 1: How to build a successful practice
  • Part 2: Leaflet dropping
  • Part 3: Press releases – magazine and local paper write-ups
  • Part 4: Advertising
  • Part 5: Marketing plan list
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 10 Assessment
  • Knowing the difference between price and value
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 11 Assessment
  • Part 1: Facebook marketing
  • Part 2: Twitter marketing
  • Part 3: LinkedIn marketing
  • Part 4: YouTube marketing
  • Part 5: Fiverr
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 12 Assessment
  • Part 1: Putting It All Together
  • Part 2: Your online reputation
  • Part 3: Ten laws of social media marketing
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 13 Assessment
  • Part 1: Outsourcing
  • Part 2: Time Management
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 14 Assessment
  • Part 1: How to make money whilst you sleep
  • Part 2: Sell your own scripts
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 15 Assessment
  • Worldwide Sessions via Skype
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 16 Assessment
  • Part 1: Webinars & Membership Sites
  • Part 2: Membership Sites
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 17 Assessment
  • Action Plan - Building a Successful Business
  • Module 18 Assessment
Who Would Benefit from This Course?

This course has been created specifically for those who currently run or are considering setting up a business in the therapy and coaching industries and need a practical guide on marketing techniques and avenues for selling their services and/or products. This said, a lot of the knowledge contained within is applicable to other industries.

Accreditations

The Marketing for Therapists & Coaches Diploma Course will take you up to 150 hours to complete working from home. There is no time limit for completing this course, it can be studied in your own time at your own pace. This is a Level 3 course and will give you 150 CPD (Continued Professional Development) points.

Upon completion of your course assessments, you receive 2 certificates. A certificate from the Centre of Excellence and a CPD certificate displaying the number of CPD points earned from the course.

Many Centre of Excellence courses are Fully Accredited by the world’s leading professional membership association for natural medicine – The Complementary Medical Association (The CMA).

You can apply to join The CMA as a Student Member while you are still studying, and if you do so you will be eligible to use the post nominal letters SCMA after your name.

Upon graduation from a CMA Registered course you will be eligible to apply for CMA Membership and this will give you numerous professional benefits including being able to use the letters MCMA after your name – Member of The Complementary Medical Association. This will demonstrate your commitment to excellence and professionalism in the natural healthcare field.

Register with The CMA as a Student or fully qualified Practitioner via The CMA website where you will be asked to submit your certificate of graduation, and proof of insurance.

The CMA’s recommended insurers are Westminster global.

This course is endorsed by the Quality Licence Scheme. Therefore, upon successful completion of this course, learners can also receive a certificate of achievement from Quality Licence Scheme and a Learner Unit Summary, which lists the details of all the units the learner has completed as part of the course. (This certificate is optional and costs an additional £25).

The Quality Licence Scheme is part of the Skills and Education Group, a charitable organisation that unites education and skills-orientated organisations that share similar values and objectives. With more than 100 years of collective experience, the Skills and Education Group’s strategic partnerships create opportunities to inform, influence and represent the wider education and skills sector.

The Skills and Education Group also includes two nationally recognised awarding organisations; Skills and Education Group Awards and Skills and Education Group Access. Through their awarding organisations they have developed a reputation for providing high-quality qualifications and assessments for the education and skills sector. They are committed to helping employers, organisations and learners cultivate the relevant skills for learning, skills for employment, and skills for life.

Their knowledge and experience of working within the awarding sector enables them to work with training providers, through the Quality Licence Scheme, to help them develop high-quality courses and/or training programmes for the non-regulated market.

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Best Business Award
Best Business Award
This award is aimed at those that have gone
Shining Star Award
Shining Star Award
This award recognises those that have gone
Outstanding Therapist
Outstanding Therapist
Are you helping your clients to make positi
Entrepreneur Award
Entrepreneur Award
Drive, ambition and a mindset for success a
Achievement Award
Achievement Award
Have you gone on to really push the boundar
Contribution Award
Contribution Award
Have you helped to make a big difference to
Learner Of The Year
Learner Of The Year
Have you really pushed the boundaries with

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Marketing for Therapists & Coaches Diploma Course
US$160.77
Marketing for Therapists & Coaches Diploma Course
Marketing for Therapists & Coaches Diploma Course
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US$160.77